Black Friday, Cyber Monday and Back-to School – If you are a smart consumer, you will be familiar with these major sales holidays. Prime Day is a holiday that you may not have heard of.
Prime Day is Amazon’s annual 2-day sales event. Prime subscribers will be able to score huge discounts on top-selling items such as Instant Pots or Fire TV Sticks during the sale. Continue reading to learn more about the sale.
What is Prime Day in 2022?
Prime Day is an annual sale that lasts 48 hours on Amazon’s website and app. Prime members get deep discounts on select categories such as TVs, laptops and audio products. The event usually takes place in mid-July. However, Amazon is open to changing the dates due to external factors starting in 2022.
For more information on Prime Day, check out our guide!
What is Prime Day?
Prime Day is somewhat of a misnomer. It was only 1 day long when it was created in 2015. It’s now a 2-day event.
As if this weren’t enough confusion, Amazon has changed the Prime Day dates several times in response to different world events and the Tokyo Olympics.
Although it is impossible to predict the future dates of Prime Day, it is likely that this event will take place in the summer.
Amazon Offers a Discount on All Products On Prime Day
Prime Day offers many discounts, but it is important to remember that not all items are on sale.
Prime Day is not the time to get competitive discounts on toys and gaming consoles.
Instead, you can find these items at Black Friday sales or closer to the winter holidays.
Don’t also expect sales of electronics brands such as Apple, Samsung, or Google.
These devices compete with Amazon’s.
Last but not least, Prime Day falls before back-to school sales so it is unlikely you will see any discounted laptops, tablets or computers.
It’s better to buy these items in the summer, when there are less competition for your purchase.
Prime Day is only for Amazon Prime Members
Prime Day Deals are only available to Amazon Prime Members
Members pay $119 annually and get many benefits including expedited shipping and free movies through Prime Video.
However, subscribers won’t have access to the deals.
However, users who are new to Amazon Prime can sign up for a 30-day free trial and unsubscribe within the 30 days.
Prime Day deals are available to non-members for essentially no cost.
What is the Prime Day Return Policy (or Prime Day Return Policy)?
Prime Day does not affect Amazon’s return policy. You still have 30 days to return items for a refund. Some items cannot be returned.
Amazon Prime Day Sale: What can’t be returned?
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Most items can be returned on Prime Day. However, there are some exceptions.
- Downloadable software products
- Prepaid Game Cards
- Select jewelry
- Health/Personal care products
- Prime Pantry products
- Indoor plants
- Gift Cards
This list does not include all items, so make sure to check out the complete list of non-returnable products.
Keep in mind, however, that not all purchases come with free returns. It is a good idea to check the return policies before you make any purchase.
Is Prime Day Global?
Prime Day is celebrated in all countries around the globe that offer Prime. This sale is available in 20 countries across North and South America as well as Europe, Asia and Oceania.
Does Prime Day Include Amazon Fresh?
Prime Day is a great time to get electronics at incredible prices. You can also grab groceries at deep discounts during this special sale.
Prime Day Sales apply to all Amazon grocery services including Whole Foods Market and Amazon Fresh as well as Amazon Go Grocery and Amazon Go Grocery.
Amazon offers food discounts and a “Spend $10, get $10” promotion every Prime Day.
Prime members can earn up to $50 in Amazon credits by shopping in-store at Whole Foods or Amazon Fresh, Amazon Go Grocery, Amazon Go Grocery, Amazon Go Grocery, and Amazon Go Grocery.
Prime Day grocery deals are typically for one week, unlike most Prime Day deals which last only 2 days.
What are other deals available on Prime Day?
You can also take advantage of other deals during the Prime Day sale.
Amazon offers lightning deals, for example. These items are only available for a short time (2 to 6 hours), and they have limited stock.
After the stock has been bought up or the timer expires, you will need to join a waiting list.
These deals are usually available to all Amazon customers. However, Prime Day is where Prime members can access them.
Amazon also offers pre and post-Prime Day Sales, which begin a few weeks before the event or end a few days later.
Why is Prime Day important?
Prime Day offers consumers the chance to save money and get items they want. Prime Day deals are a popular holiday that many consumers wait for all year.
Prime Day is important from Amazon’s point of view for many reasons. The most obvious being that it can be a huge revenue-making opportunity.
Prime Day gives Amazon the chance to boost its sales and revive an otherwise dormant period of online shopping.
Amazon uses Prime Day to not only make billions, but also to attract new Prime subscribers.
Amazon will introduce consumers to all the benefits of Prime memberships (e.g. Prime Video, Prime Reading and Kindle Unlimited) during the sale. Amazon hopes to attract new subscribers by introducing consumers to all of the benefits of Prime memberships (e.g. Prime Video, Prime Reading and Kindle Unlimited) during this sale.
Amazon is encouraging all customers not in Prime to sign up for Prime during the summer, so they can shop back-to school and Christmas through Amazon.
Prime Day serves as a sort of “dry run” for the busy fourth quarter. Amazon can verify its systems and operations are capable of handling large orders by virtue of the high volume of orders placed during Prime Day.
Prime Day is also important as it has changed the retail calendar.
To capitalize on the excitement, other major retailers such as Walmart and Target have also started offering Prime Day sales.
What is Amazon’s Prime Day Earning?
Amazon sold $11.2 billion in goods during the 2021 Prime Day event.
This was 7.7% of the $10.4 billion worth goods that were purchased in 2020.
Prime Day saw $11.2 billion worth goods purchased by Amazon customers, an increase of 7.7% over $10.4 billion in 2020.
For more information, see our posts on Black Friday Amazon and Amazon Warehouse Deals. Also, Amazon Prime Delivers on Sundays.
Conclusion
Prime Day is a relatively new event that has been around since 2015. However, it has seen tremendous growth and shows no sign of slowing down.
The sale is actually more popular than Cyber Monday or Black Friday for the online retailer giant.